The Balance Blog

Canada’s telecom market is crowded, and customers know it. With three major players and a growing number of low-cost disruptors, the fight for market share is relentless. Promotions are everywhere and the challenge lies in earning that hard-to-come-by loyalty.

Enterprises are looking for ways to offer financial features that keep customers engaged, make transactions seamless, and open up new revenue streams. It’s not just fintechs - insurance companies, retailers, wealth managers, and even nonprofits are all stepping into the space.